What is the process for creating 3D product rendering?

Modeling: This involves creating a 3D representation of an object using 3D modeling software, such as Cinema 4D, Maya or Solidworks. The size, shape, and appearance of the object are determined during this step

Texturing: This step involves adding colors and surface and material properties to the 3D model to accurately represent the object’s overall appearance.

Lighting: This involves creating a realistic lighting setup in the 3D environment to mimic the way light would behave in the real world.

Rendering: This is the process of converting the 3D model and lighting setup into a 2D image using computer software.

Post-production: This involves making further enhancements and adjustments to the rendering using software such as Photoshop or Lightroom. This can include adding details such as motion blur, depth of field, and lens flares to create a more realistic and visually appealing final image.

3D product render and manipulation

So how to use it more effectively?
There are five critical stages to generating attractive visual displays of your products. This very first is used to create a 3D model of the product. A 3D model of the product might be useful in a variety of additional ways. It is quite simple to change and adapt the 3D model once it has been created. With access to 3D models, you have the ability to use them for a wide range of purposes and platforms.  In addition to creating photorealistic images, a 3D model can also combine with photography images and we used for catalog, banner, website … . Explore the different ways you can use your 3D model and find the best use cases for your business or project.

Overall, the key to using a 3D model effectively is to invest the time and effort to create a high-quality model and then use the right software and techniques to manipulate and customize it. Access to 3D models opens up a world of possibilities for product development and promotion. With a 3D model at your disposal, you can use it in a variety of ways across different platforms.  

3D product animation

3D product animation isn’t just for show – it can also help explain complex items in a clear and engaging manner with the ability to showcase unique selling points and features of a product, 3D product animation can help increase buyer confidence and encourage purchases.

3D animation can also give products a more realistic appearance, helping customers make informed buying decisions. And with the ability to be viewed on various mobile devices and shared on social media platforms like Facebook, Instagram, and YouTube, 3D product animation can increase brand recognition and customer confidence.

In fact, dynamic videos using 3D product animation can increase conversion rates by a staggering 80%. So you will be telling a compelling story about your product and showcasing its features and benefits.

360 Degree Render 

Capture the motion of your design

Entice your audience with interactive visuals that display product functionality in 360 degrees, right on your website.

Configuration Render

Capture the material variations of your design

The Configuration render is a feature available in our service for presenting model and material variations in real-time for design reviews and interactive point-of-sale displays. 

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